Category Archives: Online Marketing

The foundation of America is in the small business. The world is your oyster. Do those two statements sound grandiose and a bit overwhelming for your “little” small business? Well, yeah, they are. When marketing your business, think niche marketing. You don’t need the whole pie. You just need your slice of it. The tricky part is figuring out which slice you would like and then target those key words in all of your writing on your website. Each page on your site can target a different keyword or a couple of different key words. For example, the site https://berryremodeling.com Continue reading →

There are lots of pages out there that focus on specific channels to help with one element of internet marketing or another. The problem that most small businesses will find with these service providers is that their services are astronomical, even out of budget range. For the business that needs a boost, there’s a need to make sure that you’ve got three basics covered in terms of growing your online presence. Web Design No matter how much of a presence you have on social media, local listings, and other resources, you need to have some sort of culmination. Your website Continue reading →

We have no doubt in our minds that our clients think like several web surfers around the world. When it comes to keyword targeting, our thought is no different. It’s fairly easy to guess what keywords people are using to find businesses just like yours. However, what we’re concerned about when it comes to your business is finding the keywords that are actually going to drive revenue. To help demonstrate, we’re going to create a business called “Bob’s Plumbing”. Bob wants to make sure he attracts the right people to his page, and we’re out to make sure Bob does Continue reading →

Internet marketing isn’t something that you can just read about and get going. Well, you can, but what you’ll find is that you’ll focus on channels and use methods that aren’t considered best practices for your business. Every website functions differently, and the response from your users will reflect just how well your site and your business are performing online. It’s what you do with that response that most people don’t know about. Capitalizing on adjusting and optimizing your website performance is the biggest part of internet marketing, so you’ve got to make sure you have a solution that does Continue reading →

While local search on major search engines has the power to make or break a business’ online efforts, it doesn’t have the same ranking factors as your usual website rankings. It’s easy for your ranking to change based upon several different elements that are often dependent on the user that is doing the searching. 1. Proximity on Local Search The biggest determining factor in your Google local search ranking is going to be your location in relation to the approximate location of the user. If you’re on the other side of town and your competition is right next door, you’ll Continue reading →

Small businesses clearly don’t have the capital to work with like large businesses. At the same time, there are those small business owners that realize the value that internet marketing can have on their bottom line. Ask any small business owner whether or not he’d invest in online marketing tactics and they’ll most likely give you the answer, “If it makes me money, I’ll invest in anything.” So for those that are slow to get on the online bandwagon, consider this: while you’re keeping your money in your pocket, your competition is driving more business to their bottom line than Continue reading →

Small businesses clearly don’t have the capital to work with like large businesses. At the same time, there are those small business owners that realize the value that internet marketing can have on their bottom line. Ask any small business owner whether or not he’d invest in online marketing tactics and they’ll most likely give you the answer, “If it makes me money, I’ll invest in anything.” So for those that are slow to get on the online bandwagon, consider this: while you’re keeping your money in your pocket, your competition is driving more business to their bottom line than Continue reading →

The holidays are upon us, and more than ever people are ditching the horrible mall traffic to shop from the comfort of their favorite internet browsers. Folks are opting out of the holiday hustle and bustle, and statistics are proving it! This year’s online store holiday sales in the US are expected to to hit $105 billion, which is an 11% increase from last year.What does this mean for you? If you have a product to sell, now is the absolute best time to take advantage of an online store for your website. From a design perspective, there are a Continue reading →

The holidays are a great time to get creative and bring additional revenue to your business with some holiday-inspired marketing. Here are 4 tips you can use right now to start capturing that extra seasonal revenue! Turn Your Product/Service Into the “Perfect Gift” If you want to make the most of seasonal spending turn your product or service into a gift with basic “perfect gift” messaging. Some examples: An hour consultation with a CPA would make the perfect gift for your friend that is thinking about opening a business. A manicure or pedicure makes the perfect gift for that new Continue reading →

What we do BEST. Throughout the years, and our career paths, marketing has always played a major role in our lives. It’s the unavoidable inner-drive that says, “How can we make it bigger and better, and how can we create an identity and bring it to life?” We do not think success is the key to happiness, but rather happiness is the key to success. If you love what you are doing, you will be successful. At Marketing Solutions HHI, we are proud to invest over 20 years of experience and our love for marketing into each of our client’s Continue reading →

Marketing Solutions HHI can help breath life to project through branding, dynamic design, logos, and a multitude of marketing collateral. Marketing Solutions HHI delivers professional quality design with purpose. We work with designers and marketing professionals to bringing your message to life. Some our design work includes: logos, promotional materials, and web graphics. Creating a logo is the ultimate graphic design challenge. You have to express a company, a culture, a message and a philosophy and get it to look good in a space less than an inch across. A logo is the first impression people will get of a Continue reading →

Brand Your Business! Don’t Be Afraid To Change With The Seasons There was a time when a company’s logo was a sacred thing, never to be altered or played around with – and certainly not several times a year. Yet as tablets and Smartphones continue to change the paradigm of how people interact with businesses, those old rules of familiarity aren’t quite as cut and dry. If Google has taught us anything, it’s that a company’s logo – no matter how iconic – can be manipulated without necessarily detracting from the brand. The search engine giant now employs an entire Continue reading →