Why Realtors should use Email Marketing

Real Estate email marketing by Paige Duewel

Email marketing offers real estate agents and brokers the opportunity to collect more leads, nurture relationships and eventually seal more deals. Take your time to properly tag and segment your subscriber base, so you can deliver valuable, targeted content to each one of your subscribers. When your customers experience your emails as valuable and you connect with them personally, they’ll be much more likely to do business with you. To build connections with many subscribers simultaneously, you can set up automated email campaigns. Your personal messages will be sent out automatically, while you’re busy showing properties. Easy and effective! How Continue reading

Real Estate Email Marketing for Seller Leads

Real Estate email marketing by Paige Duewel, Marketing Solutions HHI

Sellers expect different things from their real estate newsletter than people who are in the market to buy. Tag this subscriber group and send targeted information about the housing market, the location they’re selling in, any increase or decrease in their home value or what homes around them sold well in the past month(s). To gain more trust and to position yourself as an expert in your field, showcase what homes you’ve recently sold. This gives the seller proof that their property is in good hands with you.

Why Real Estate Agents Should Use Email to Connect with Clients

Real Estate email marketing by Paige Duewel, Marketing Solutions HHI

Real Estate Agents, Here’s How to Use Email Marketing in Your Business While there may be newer and more exciting ways to connect nowadays, most consumers still check their emails every day. Email marketing is an excellent way to get your name in front of potential clients, and it’s also a great way to stay in touch with former and existing clientele. Here’s why the modern real estate agents need to embrace email marketing.Email Marketing’s Return on Investment is Sky-High Email marketing has a ROI of 3800%, with a $58 return for every $1 spent. If that’s not reason enough Continue reading

Why use Email Marketing for your Real Estate Business?

Real Estate email marketing by Paige Duewel, Marketing Solutions HHI

It’s called the “digital marketing age” for a reason. The real estate professionals of the 21st century communicate via email, show listings using video and maintain online blogs to keep their clientele up to date. A study about real estate in the digital age showed that 93% of the realtors prefer to communicate with their clients via email, with 94% using it every day. Also, 21% of the real estate agents aged 49 or younger has a blog, and social media is widely used to attract new real estate leads and promote listings. The National Association of REALTORS® Profile of Continue reading

Realtor Email Marketing for Referrals

Real Estate email marketing by Paige Duewel, Marketing Solutions HHI

Client reviews build your credibility. It’s good to ask for feedback during the time you work together or when a deal is closed. After a successful deal — for example, 1 to 3 months later – it’s nice to stay in touch with the happy new homeowners or sellers. To build your portfolio and increase your credibility, you can ask for a referral. Then use these online reviews and testimonials in your email copy. Referral emails are also great to use for your industry partners, like lenders and attorneys. Was the partnership pleasant for both parties? Why not send out Continue reading

Realtor Email Marketing Follow-Up Emails

Real Estate email marketing by Paige Duewel, Marketing Solutions HHI

We all get excited when people remember things, whether it’s our birthday or to ask how that important meeting went. It shows you care! With email automation, you don’t need to have a dolphin memory to keep track of your customers. You can automate follow-up emails after each viewing (either sent directly or using a delay of some hours or a day). Ask people what they thought of the property, whether they have any remaining questions or need additional information. Another good follow-up email is one that’s being sent about a week after a client closed on a house. Check-in, Continue reading

Stay top of mind with targeted emails

Real Estate email marketing by Paige Duewel, Marketing Solutions HHI

After you’ve grouped your subscribers together in different segments, it’s time to come up with a concept for the real estate emails you’ll send out. To make the most out of your email marketing, try to automate as many emails as possible. You’ll want to have a mix of regular email marketing campaigns and automated workflows. Regular campaigns: Just sold properties New or expired listings Current events in town Seasonal information Updates Seasonal events and festivities are a good excuse to host something for potential buyers and sellers. Automated workflows: Incentive email (e.g. when a subscriber signs up to receive Continue reading

How Email Marketing keeps the Conversation going at all times

Real Estate email marketing by Paige Duewel, Marketing Solutions HHI

Working as a real estate agent or broker is all about your network and how well you can attain and maintain relationships. Since you can only plan so many real-life coffee meetups in one day, a lot of conversations will happen online. Email marketing makes this easy. Signup forms automatically collect new leads, while automated emails start the conversation. You just need to jump in every now and then to check the engagement and see where people need additional information or help. As for branding, your emails are your vehicle to having one-on-one conversations with new leads. With each email Continue reading

Real Estate Email Marketing for Buyers

Real Estate email marketing by Paige Duewel, Marketing Solutions HHI

Let’s start with a simple real estate email marketing campaign. Some people passed the exploration phase and don’t need all the extra fluff in their real estate emails. They’ve got their money sorted and are ready to buy. Offer buyer leads the opportunity to sign up for an email list that’s dedicated to their needs. Send out sneak peeks, integrate video tours and give buyer leads the opportunity to schedule an appointment (preferably directly online using a booking system). For these emails, it’s important to show listings that fit the buyer’s criteria. You can either ask about their preferences directly Continue reading

How Real Estate Agents can use Email to Reach Their Clients

Real Estate email marketing by Paige Duewel, Marketing Solutions HHI

Now that you understand how much of an impact email marketing can have, it’s time to get started! If you’re starting from scratch, begin with creating an email newsletter. You can even sign up for newsletters from other agents to get ideas. Starting an Email Newsletter for Your Real Estate Business Think about the type of information that would be most useful to your clients and aim to include that information in your newsletter. You can share your own insights, articles from other experts and even featured listings. The process isn’t too difficult, either. There are tools and websites that Continue reading

Why Realtors should use Eblasts

Real Estate email marketing by Paige Duewel, Marketing Solutions HHI

The time to stop leaving printed ads on mailboxes has come. With the unstoppable wave of digital transformation, there are many more effective ways to offer your services as a realtor. The reason why so many real estate agents have become part-time marketers is simply that it works. And within all the possibilities that digital marketing has for realtors, email marketing stands out. Email marketing is one of the most effective ways to reach out to a large number of current and potential clients in a short time. In a survey we conducted, 72% of respondents said that marketing emails Continue reading

How Do I Get My Business To Page ONE of GOOGLE?

How Do I Get My Business To Page 1 of GOOGLE?

The words, “How Do I Get My Business To Page ONE of GOOGLE?” are some that we hear all too often. In the end, we certainly agree that showing up on Google for keywords that are specific to your business’ niche should be at the top of your priority list. But we feel the need to express how important it is to target all search engines whenever possible, and the latest ratings for comScore only help to drive our point home. Google has commanded well over 60% of the search share market for some time. However, for the first time Continue reading

Construction Hilton Head Website Design, SEO

At Marketing Solutions HHI, we love to celebrate our clients, the websites we have designed, while showcasing their businesses across Social Media! If you are a Salon, Electrician, Plumber, Remodeling Contractor, Locksmith, Property Owners Association, Realtor, Pet Groomer, Flood Vent Manufacturer, Fitness Center, or more… Marketing Solutions HHI can create a website for you! Construction Web Design and SEO Services Atlantis Construction and Consulting   Website Design by Paige Duewel, Marketing Solutions HHI

Your Website Needs to be Modern and Fresh!

Blogging Helps Keep Your Website FRESH!

With consumers doing more internet research now, more than ever before utilizing local businesses, modern web design has taken the forefront of marketing efforts for small businesses across the country. Unfortunately, a small business usually has limited resources to handle such a major undertaking. For that reason, several small business owners choose to push forward with their older designs in the hopes that their current organic rankings will keep the business afloat until such time that they have the necessary man power for redesign. This endless waiting game becomes a sinkhole for many businesses, not because your design is old, Continue reading

Interior Designers Showroom Hilton Head

At Marketing Solutions HHI, we love to celebrate our clients, the websites we have designed, while showcasing their businesses across Social Media! If you are a Salon, Electrician, Plumber, Remodeling Contractor, Locksmith, Property Owners Association, Realtor, Pet Groomer, Flood Vent Manufacturer, Fitness Center, or more… Marketing Solutions HHI can create a website for you! Interior Designers Showroom Hilton Head Welcome to the House of Design in Hilton Head Website Design by Paige Duewel, Marketing Solutions HHI https://www.marketingsolutionshhi.com

Plumbers Hilton Head and Bluffton

At Marketing Solutions HHI, we love to celebrate our clients, the websites we have designed, while showcasing their businesses across Social Media! If you are a Salon, Electrician, Plumber, Remodeling Contractor, Locksmith, Property Owners Association, Realtor, Pet Groomer, Flood Vent Manufacturer, Fitness Center, or more… Marketing Solutions HHI can create a website for you! Local Plumbers, Website Design Butler’s Plumbing Hilton Head and Bluffton Website Design by Paige Duewel, Marketing Solutions HHI https://www.marketingsolutionshhi.com

Save Money on Website Design for your Business

How Does Your Website Represent Your Business?

At Marketing Solutions HHI, we’ve helped dozens of customers give their website a fresh new look. We’re also able to create a website on an affordable level, while still offering professional services that can give the client a site that will last them for years to come. While we’d like to believe that we have a relatively inexpensive plan in place to help small and local businesses, we know they’re always on the hunt for something less expensive. The versatility of content management systems and those who support them and help them grow is growing by the day. Complicated programming Continue reading

Appraisal Brokers Bluffton – Website Design

At Marketing Solutions HHI, we love to showcase the websites we’ve designed across Social Media! Everyone needs a website… Marketing Solutions HHI can create a website for you! Appraisal Brokers Bluffton – Website Design Hilton Head Appraisers Llewellyn Dykes Appraisal Services Website Design by Paige Duewel, Marketing Solutions HHI https://www.marketingsolutionshhi.com

Why is Mobile Website Design SO Important?

Mobile Website Design

When searching to find a service or product, a majority of people begin and end their search with mobile websites… Why? The internet offers easy access to an array of shared knowledge – the good, the bad, and everything in between. While most visitors stumble upon multiple websites before they decide “this is my choice,” converting a visitor to a customer is the goal. Adaptability is Key… Is your website Mobile Friendly? Do you have to “Pinch and Zoom”? Responsive websites are absolutely imperative. Having a website that can be pulled up on any device is so important; we made Continue reading

Long Term Apartment Rentals Hilton Head

At Marketing Solutions HHI, we love to celebrate our clients, the websites we have designed, while showcasing their businesses across Social Media! If you are a Salon, Plumber, Locksmith, Property Owners Association, Realtor, Pet Groomer, Fitness Center, or more… Marketing Solutions HHI can create a website for you! Long Term Apartment Rentals Hilton Head Website Design by Paige Duewel, Marketing Solutions HHI https://www.marketingsolutionshhi.com

How Google Analytics can help Increase Website Traffic

Google Analytics

For the average small business, a marketing budget is something that most only dream about. That being said, where there exists an opportunity to get a free marketing tool, there exists a chance to keep up with the bigger players in your industry. Google Analytics services like Omniture and Coremetrics can often come at a price that starts at a whopping $10,000 per year. It’s for that reason that Google Analytics has become a powerhouse, especially among smaller businesses. Most businesses that we interact with seem to be interested solely in their visits and where they’re getting traffic from, when Continue reading

Event and Wedding Planner Chicago

Events by L

At Marketing Solutions HHI, we love to celebrate our clients, the websites we have designed, while showcasing their businesses across Social Media! If you are an Event Planner, Salon, Pet Groomer, Fitness Center, or more… Marketing Solutions HHI can create a website for you! Events by L Event and Wedding Planner Chicago Website Design by Paige Duewel, Marketing Solutions HHI

Enhance Your Website With Add-Ons

You may think that your website is looking better than ever. Even if your site is old, you may think that  you’ve got the best one in town. But did you know that there is always a way to enhance your website? Add-ons are a great way to start! The need for people to be able to communicate with your business is crucial when it comes to your web page. If you’re not providing them with enough resources to contact you, then you’re missing out on potentially valuable business opportunities. While your address and phone number are certainly important, people Continue reading

Marketing Your Business Online and SEO

Marketing on a Budget

Online marketing isn’t something that you can just read about and get going. Well, you can, but what you’ll find is that you’ll focus on channels and use methods that aren’t considered best practices for your business. Every website functions differently, and the response from your users will reflect just how well your site and your business are performing online. It’s what you do with that response that most people don’t know about. Capitalizing on adjusting and optimizing your website performance is the biggest part of internet marketing, so you’ve got to make sure you have a solution that does Continue reading

Using Facebook Apps to Boost Your Facebook Pages

We’re not saying that we’re absolute geniuses when it comes to developing new and innovative apps for a Facebook page. But we are saying that we know there’s some pretty good value when it comes to utilizing apps on Facebook. Often utilized only by the most active social media users, Facebook apps are add-ons that anyone can implement on their page.  While some of them are free and some of them are not, they all have a value to one business or another. What do you see Facebook as? Simply a way to get your name out there? Something to Continue reading

Property Owners Association Hilton Head – Website Design

At Marketing Solutions HHI, we love to celebrate our clients, the websites we have designed, while showcasing their businesses across Social Media! If you are a Property Owners Association, Electrician, Plumber, Remodeling Contractor, Locksmith, Hair Salon, Pet Groomer, or local Fitness Center… Marketing Solutions HHI can create a website for you! Property Owners Association Hilton Head – Website Design includes a custom Members Only Login that is only viewable to Verified Owners. This is a special feature that is customized per client. Welcome to Oakview Property Owner’s Association Website Design by Paige Duewel, Marketing Solutions HHI

Insurance Hilton Head Website Design

Insurance Hilton Head

At Marketing Solutions HHI, we love to showcase the websites we have designed across Social Media! Whether you are an Insurance Company, Salon, Pet Groomer, Flood Vent Manufacturer, Fitness Center, or more… Marketing Solutions HHI can create a website for you! Insurance Hilton Head Website Design by Marketing Solutions HHI Website Design by Paige Duewel, Marketing Solutions HHI https://www.marketingsolutionshhi.com

Every Business needs a LOCAL Website Designer

Paige Duewel of Marketing Solutions HHI is your Local Website Designer in Hilton Head! A business that operates locally needs to think locally, and that includes the detail on your website. Thinking on a larger scale than your business operates on could be a waste of valuable time and marketing dollars. Optimized websites for local businesses should often contain localized keywords, including cities that you operate in. Your website, unless restricted by you, is visible to people around the world. Google’s dozens, possibly hundreds, of search  algorithm elements have come together to give you the chance for your site to rank Continue reading

Salon 5200 Hilton Head – Website Design

At Marketing Solutions HHI, we love to celebrate our clients! If you are a Salon, Electrician, Plumber, Remodeling Contractor, Locksmith, Property Owners Association, Realtor, Pet Groomer, Flood Vent Manufacturer, or local Fitness Center… Marketing Solutions HHI can create a website for you. Click here to view a sample of our website designs. Salon 5200 Hilton Head Island Website includes Different Photos when screens are refreshed and 100% Responsive (Mobile Friendly)!

A/B Testing Your Website

Website AB Testing

A/B Testing Your Website With WordPress: The What, Why, And How As most of you already know, a lot of time goes into planning and building a website. There is something rather exciting about taking that idea and then launching it into a viable site, but should your work stop there? Many, when venturing into the online world, do so with the intent of making money or driving leads on your site that turn into money. And even though good design and evergreen content is a major part of conversion, it can be easily stated that no website is perfect. Continue reading

May Electric, The Lowcountry’s Electrician!

May Electric Hilton Head Electrician

At Marketing Solutions HHI, we love to celebrate our clients, the websites we have designed, while showcasing their businesses across Social Media! If you are an Electrician, Plumber, Remodeling Contractor, Locksmith, Property Owners Association, Realtor, Hair Salon, Pet Groomer, Flood Vent Manufacturer, or local Fitness Center… Marketing Solutions HHI can create a website for you! May Electric, Your Lowcountry Electrician for over 36 years! Website Design by Paige Duewel, Marketing Solutions HHI

Goal Setting for Website Designers

Website Design Goals

Running a business, even a web development business, without clear goals is like picking a direction and driving without knowing where you want to go. You can’t know if your destination is a good one or not – you just hope it is. You won’t even know when you get there. Obviously, it’s best to use a map and plan your destination. Setting clear and measurable goals is like having a roadmap that shows you the direction you should go. It helps you plan your trip and your destination. The Importance of Setting and Tracking Goals Goals have several benefits for Continue reading

The New Google Analytics and Using it to Your Advantage

The New Google Analytics

The New Google Analytics and Using it to Your Advantage For the average small business, a marketing budget is something that most only dream about. That being said, where there exists an opportunity to get a free marketing tool, there exists a chance to keep up with the bigger players in your industry. Google Analytics services like Omniture and Coremetrics can often come at a price that starts at a whopping $15,000 per year. It’s for that reason that Google Analytics has become a powerhouse, especially among smaller businesses. But the key to unlocking the full power of Google Analytics Continue reading

How Does Your Website Represent Your Business?

How Does Your Website Represent Your Business?

When searching to find a service or product, a majority of people begin and end their search online websites… Why? The internet offers easy access to an array of shared knowledge – the good, the bad, and everything in between. While most visitors stumble upon multiple websites before they decide “this is my choice,” converting a visitor to a customer is the goal. Adaptability is Key… Is your website Mobile Friendly? Do you have to “Pinch and Zoom”? Responsive websites are absolutely imperative. Having a website that can be pulled up on any device is so important; we made it Continue reading

How Affordable a Website Can REALLY Be…

How Affordable a Website Can REALLY Be...

At Marketing Solutions HHI, we’ve helped dozens of customers give their website a fresh new look. We’re also able to create a website on an affordable level, while still offering professional services that can give the client a site that will last them for years to come. While we’d like to believe that we have a relatively inexpensive plan in place to help small and local businesses, we know they’re always on the hunt for something less expensive. The versatility of content management systems and those who support them and help them grow is growing by the day. Complicated programming Continue reading

Blogging Helps Keep Your Website FRESH!

Blogging Helps Keep Your Website FRESH!

It’s easy to leave your website be when you’re logging countless hours simply trying to keep your business afloat. However, in this day and age, a few keyword-friendly pages aren’t going to keep the traffic moving to your site. Blogs don’t need to be updated all day, every day, but you need to make sure that you’re able to keep the content on your website fresh, new and exciting every so often. Major search engines, including Google, Yahoo! and Bing, all use complex algorithms to determine where a site will rank organically. Part of that algorithm is the engagement that Continue reading

Social Media Trends You Need To Know in 2015

Social Media Trends You Need To Know in 2015

Social Media Trends You Need To Know in 2015 The social media landscape is always changing. It changes so fast that staying head of the game is a real challenge. With one quarter of the world’s population using social media, it’s in our best interest as developers and designers to stay ahead of the trends. There are several social media trends to look out for in 2015 that relate to running a website or web design business. This article will take a look at the trends that will make the biggest impact. Here is a list of things to look out Continue reading

Paintings Hilton Head

Paintings Hilton Head Website Design and SEO brought to you by Marketing Solutions HHI Contact Paige Duewel today! Cell: 843-422-5665 Email: paige@marketingsolutionshhi.com Website: https://marketingsolutionshhi.com/

Cross Island Medical Center

Cross Island Medical Center

Cross Island Medical Center, Hilton Head Website Design and SEO brought to you by Marketing Solutions HHI Contact Paige Duewel today! Cell: 843-422-5665 Email: paige@marketingsolutionshhi.com Website: https://marketingsolutionshhi.com/

Zak Furey – Portfolio

Zak Furey

Zak Furey, Male Model in Florida Website Design and SEO brought to you by Marketing Solutions HHI Contact Paige Duewel today! Cell: 843-422-5665 Email: paige@marketingsolutionshhi.com Website: https://marketingsolutionshhi.com/

Breakthrough Fitness Center

Breakthrough Fitness Center Hilton Head

Breakthrough Fitness Center, Hilton Head Website Design and SEO brought to you by Marketing Solutions HHI Contact Paige Duewel today! Cell: 843-422-5665 Email: paige@marketingsolutionshhi.com Website: https://marketingsolutionshhi.com/

How Do I Get My Business To The First Page of Google?

How do I get my business to Page One of Google

It’s easy to leave your website be when you’re logging countless hours simply trying to keep your business afloat. However, in this day and age, a few keyword-friendly pages aren’t going to keep the traffic moving to your site. Blogs don’t need to be updated all day, every day, but you need to make sure that you’re able to keep the content on your website fresh, new and exciting every so often. Major search engines, including Google, Yahoo! and Bing, all use complex algorithms to determine where a site will rank organically. Part of that algorithm is the engagement that Continue reading

Creative Website Design For Small Business

Creative Website Design For Small Business

A properly designed website can help a small online business reach unbelievable heights. It is essential for a concern to consider few important tips for optimizing the success level of a website about to be created or reassure them for an already existing one. Here are 5 website design tips essential for small business: 1. Images speak louder than words It must be taken in to consideration during making of a website that visuals are must haves instead of overloading the pages with unimportant text. Pictures can alone speak and express thousand times better than words. Images speak a common Continue reading

You Need A Website Now

When searching to find a service or product, a majority of people begin and end their search online websites… Why? The internet offers easy access to an array of shared knowledge – the good, the bad, and everything in between. While most visitors stumble upon multiple websites before they decide “this is my choice,” converting a visitor to a customer is the goal. Adaptability is Key… Is your website Mobile Friendly? Do you have to “Pinch and Zoom”? Responsive websites are absolutely imperative. Having a website that can be pulled up on any device is so important; we made it Continue reading

Tips On How to Attract Clients To Your Website

Attract Clients To Your Website

Your website must capture your audience’s attention enough to entice them to buy your product or pay for your services. Tips On How to Attract Clients To Your Website: Today’s consumer uses more than 60% of online resources (ie: your website) to determine whether or not to buy a product or select a service. Every business (or person) has a story to tell about your drive, your passion, and what sets you apart from the rest. Your story is what connects you with customers. Your website not only need to give a great first impression, but must also tell your Continue reading

Marketing On a Budget, Think ROI

Marketing on a Budget

Small businesses clearly don’t have the capital to work with like large businesses. At the same time, there are those small business owners that realize the value that internet marketing can have on their bottom line. Ask any small business owner whether or not he’d invest in online marketing tactics and they’ll most likely give you the answer, “If it makes me money, I’ll invest in anything.” So for those that are slow to get on the online bandwagon, consider this: while you’re keeping your money in your pocket, your competition is driving more business to their bottom line than Continue reading

Posting To Facebook From Your WordPress Website

Social Media Marketing

Posting To Facebook From Your WordPress Website Writing and publishing posts on WordPress takes enough time on its own. Having to then go to Facebook and post links can become so time consuming that it can be difficult to get it all done. When you add on top of that the need to schedule your posts for specific times, meaning you schedule each individual post, you might start to wonder how you have time to do anything else. Well, there are some ways around this that will save you time and keep you from having to go to Facebook and Continue reading

Straight Forward Guide to WordPress Slugs

wordpress web design

A Straight-Forward Guide To WordPress Slugs When using WordPress there are so many things one might choose to learn and master that some of the most basic elements of your site can be overlooked. Especially the parts that are a bit dry and not the least bit glamorous. Like this post’s topic: The Slug. What is a Slug? A WordPress slug is nothing more than a few words, which you choose, to describe a post, page, category, or tag within WordPress. These words then appear as part of the URL (or Permalink) directing visitors to that content. The title of this Continue reading

SEO Best Practices

SEO, Google, Bing, Yahoo

WordPress SEO Best Practices In the past five years, Google has changed the meaning of SEO (Search Engine Optimization) — and boy did she bring down the hammer! All those loopholes and black-hat methods were not only throw to the side, but they also received huge punishments including loss of ranking and even being banned from Google — ouch. Since the initial Google Panda update, web owners and SEO specialists alike have been scrambling to figure out just what Google wants from them in terms of white-hat (good) SEO practices. If you’re running a WordPress-based site or you are about Continue reading

Google Changes Logos Daily, Give Yours a Holiday!

Google Logos

Brand Your Business! Google Changes Logos Daily, Give Yours a Holiday! Don’t Be Afraid To Change With The Seasons There was a time when a company’s logo was a sacred thing, never to be altered or played around with – and certainly not several times a year. Yet as tablets and Smartphones continue to change the paradigm of how people interact with businesses, those old rules of familiarity aren’t quite as cut and dry. If Google has taught us anything, it’s that a company’s logo – no matter how iconic – can be manipulated without necessarily detracting from the brand. Continue reading

Website Design Tips Essential for Small Business

A properly designed website can help a small online business reach unbelievable heights. It is essential for a concern to consider few important tips for optimizing the success level of a website about to be created or reassure them for an already existing one. Here are 5 website design tips essential for small business: 1. Images speak louder than words It must be taken in to consideration during making of a website that visuals are must haves instead of overloading the pages with unimportant text. Pictures can alone speak and express thousand times better than words. Images speak a common Continue reading

Has Google Penguin 3.0 Update Impacted Your Search Results?

Google Pengquin - SEO

To understand what the Google Penguin 3.0 update is, and what it’s intended to destroy, we must first understand its purpose. The original Google Penguin update was launched by Google in April 2012 and was intended to target and catch websites that were deemed to be “spamming search results.” Specifically, the update was geared to find websites that were either buying links or gathering them through link networks to increase a website’s Google ranking. Google Penguin 3.0 is an algorithm update, the fifth of its kind. It’s a mathematically automated cycling system with rules, guidelines, principles and restrictions. It’s not Continue reading

Which WordPress Hosting is Better? WordPress.org or WordPress.com?

WordPress.org or WordPress.com? If you’re new to WordPress, it’s a common question and often one that needs a little explanation since the two get confused. In this post we’ll compare the two and look at their pros and cons. We’ll explore: The differences between WordPress.org and WordPress.com Compare each of their: Costs Freedoms and limitations Maintenance and development How to decide between WordPress.org and WordPress.com What is WordPress.org? The WordPress.org website. WordPress is open source blogging/CMS software that powers 22 per cent of the web, including this one. The software is a community-driven project and WordPress.org is where you can Continue reading

Optimizing your website for Holiday Sales

The holidays are upon us, and more than ever people are ditching the horrible mall traffic to shop from the comfort of their favorite internet browsers. Folks are opting out of the holiday hustle and bustle, and statistics are proving it! This year’s online store holiday sales in the US are expected to to hit $105 billion, which is an 11% increase from last year.What does this mean for you? If you have a product to sell, now is the absolute best time to take advantage of an online store for your website. From a design perspective, there are a Continue reading

2015 Social Media Trends Web Designers Need to Know

2015 Social Media Trends

2015 Social Media Trends Web Designers Need to Know The social media landscape is always changing. It changes so fast that staying head of the game is a real challenge. With one quarter of the world’s population using social media, it’s in our best interest as developers and designers to stay ahead of the trends. There are several social media trends to look out for in 2015 that relate to running a website or web design business. This article will take a look at the trends that will make the biggest impact. Here is a list of things to look out Continue reading

4 Tips for Marketing Your Business during the Holidays

The holidays are a great time to get creative and bring additional revenue to your business with some holiday-inspired marketing. Here are 4 tips you can use right now to start capturing that extra seasonal revenue! Turn Your Product/Service Into the “Perfect Gift” If you want to make the most of seasonal spending turn your product or service into a gift with basic “perfect gift” messaging. Some examples: An hour consultation with a CPA would make the perfect gift for your friend that is thinking about opening a business. A manicure or pedicure makes the perfect gift for that new Continue reading

Stop Throwing Money Away! We offer Flat Fee Programs

Time and time again, we see that the world of small business owners is being taken advantage of. With lack of knowledge in the internet marketing industry and a desire to quickly pull in internet revenue streams, business owners jump at what seems to be a valuable opportunity to create a website. With empty promises of an easy to use interface and an affordable monthly fee, businesses are sucked in one by one and their marketing dollars are literally thrown down the drain. Sites like web.com, wix, and others have strong SEO power, which allows them to show up for Continue reading